The website strapline is ‘Whats On’, ‘Where To Stay’ & ‘What To Do’ and it provides visitors to Bradford On Avon with a wealth of information about local tourist attractions, places to stay, where to eat and a lot more. The website is database driven and provides a useful location map enabling visitors to filter places of interest and match their results with places to stay or other attractions nearby. The main benefit of this is that the user can find everything they need when planning a visit to the the area on one website rather than having to move from one website to another. Online booking facilities may be added at a later date dependent on the demand for the service.
One very important aspect of the website is that it is fully optimized for viewing on any mobile device which gives the website visitor a seamless experience when navigating from page to page.
Businesses are given a ‘free listing’ which they can claim and can then add basic details including an image, contact details and a link to their website along with a brief description of services. There are two upgrades to the ‘free listing’ which are the ‘basic listing’ and the ‘premium listing’, both represent excellent value with the ‘premium listing’ almost looking like a ‘mini’ website with photos, video, links to social media, special offers, plenty of room for descriptions about the business or service offered, the ability to monitor any reviews and provide downloadable coupons.
The listings are optimized to be found on the Search Engines and with links to the business owners websites this will help improve their own position in the Search Engines and of particular note and as most business website are not optimized for viewing on mobile devices, the listings on the website can be viewed with ease from any mobile device.